Tag: marketing

Protecting your media guy;

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Not like physical protection, although if they’re good looking you may want to consider it… By protection, I mean someone in charge and delegating. This again, may seem obvious, but

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Recognizing the value of your media guy

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So, you’ve decided to hire a media guy. Step one accomplished! Now, what do you do with him? If you’re a small to medium sized company-and this goes for any,

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Why Write a Business Plan?

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Business, marketing, and industries related like to throw around big terms. SWOT, the 4 P’s, the 4 W’s, 3 year planning, Pitch Desk, statistical models and more. It can be

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What is Marketing?

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A lot of people, and small business people especially, like to confuse what marketing is. Many people assume that it’s advertising, the creation of ideas. That’s fun, and many people

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What is a Website?

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This…is obvious. But that’s not my point. The real point, is what is YOUR website FOR? Most clients don’t take the time to stop and ask this question. Because the

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